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Everybody wants to know exactly how Google ranks a site and how its complex algorithms calculate your site’s score so you can capitalise and push your site to number 1. While Google will never give away all its trade secrets they are very good at guiding us and on their Google Webmaster Central Blog they …
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Basic SEO

As a marketing agency, I get to see a lot of clients’ websites.  As part of our research when we take on a new client, we always look at their website, not just to find out what the client does, but also to see how well their site is put together. I have to tell you …
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Do you know how to set up SEO?

October 11th, 2016 | Posted by Mark Robson in SEO | Top Tips - (0 Comments)
How to set up SEO

It might sound like a strange question when we’re the ones offering SEO services! But we exhibit at lots of business and networking seminars and in talking to visitors about SEO, when we ask that question we often hear the answer: “It’s all right, I know how to set up SEO – leave it with …
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Pick the Right Keywords

We’ve been doing quite a few web site analyses over the past couple of weeks and it’s been fascinating to see that not one of the sites we’ve analysed so far, has what I would call good SEO in place. Most of the sites have no meta tags, but I won’t go on about that …
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Can you delegate social media

I often attend events where the speaker says “of course you can’t delegate social media to someone else, you have to do it yourself.” There seems to be a belief that a third party can’t possibly know your every thought or opinion on what’s going on in the world, so how can they possibly post …
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Don't be an anonymous egg on Twitter

If you’re on Twitter, it’s really important to fill in the Bio section. You can use up to 160 characters so make good use of them. Your bio should include words that will help people find you if they’re searching on Twitter for companies or people that provide the services and products you provide. For …
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Work harder nad smarter to create an onlien brand

To retain online customers you need to work harder and smarter than an offline business. Think about it – when you need that new gadget, new website design, or lipstick, do you automatically go back to the site where you purchased the last time or do you go straight to Google and search for the …
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SEO - Search Engine Optimization

That was the comment I was confronted with when I went to see a client recently. “See this? See this!” said my client. “There we are, our website is right up there at number 1, and it happened overnight after I paid my $99. How simple was that? And I have a cast-iron guarantee that it will stay …
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Have you been conned by SEO?

April 7th, 2016 | Posted by Maureen Robson in SEO - (0 Comments)
Have you been conned by SEO?

“Hello, my name is Sonya and I’m an SEO consultant. We can get your website to the number 1 position in Google for only £99.” How many emails and phone calls per week do you get that start off with something like this?  If my own experience is anything to go by, you probably get …
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google-analytics-icon

Get stuck in to Google Analytics and you could be lost in there for hours – don’t get me wrong, it’s not a bad thing because understanding more about your website and what drives visitors to view your site and understanding more about what interests them is a must. But let’s face it, you still …
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