IRS Direct Talks to Europe with Insight
Leading telemarketing business development company, IRS Direct, selected Insight for it’s corporate promotion across Europe.
IRSIRSDirect is a market leader and innovator in demand generation across EMEA and needed a marketing partner that could work across EMEA to support its marketing activities. After running a tele-marketing campaign for Insight IRS recognised similar qualities at Insight and with both companies focusing on the European market IRS appointed Insight to manage its marketing from web management and online marketing via Twitter, LinkedIn, blogs and email marketing through to PR promotion.
Insight has demonstrated powerful results from social media marketing and when integrated as part of the PR and promotion campaign IRS could see how this could benefit its promotion activities across Europe.